SHOPIFY DEVELOPMENT

Glow Up

Take your e-commerce Shopify store up a notch with expert input. This is about more than just making sure you're using the latest technology – I'll also make sure you're getting the most out of it.

Your Shopify store has been running for a while now, and it's doing okay. But you know there's room for improvement. Maybe your theme is looking dated, or you're not taking advantage of newer Shopify features. Perhaps your conversion rate isn't where you'd like it to be, or you've simply outgrown your current setup.

The Glow Up package is designed to revitalise your existing store and unlock its full potential.

This isn't just a cosmetic refresh. While we'll certainly update the look and feel of your site, the real value comes from applying strategic thinking to every element of your store. I'll identify what's working, what's not, and what opportunities you're missing.

WHO IS THIS FOR?

The Glow Up package is perfect for established brands who've been trading for at least a year and know their store could be performing better. You're comfortable with the basics of running your Shopify store but want expert input to take it to the next level.

You might be seeing decent traffic but not enough conversions, or you've noticed your competitors' sites look more polished and functional than yours. Perhaps you've been managing your store yourself and want professional expertise to optimise what you've built.

GET STARTED

WHAT can be included

Comprehensive Store Audit

I recommend starting with an audit where I analyse your current setup from top to bottom, looking at everything from your theme and navigation to your checkout process and product pages. This audit identifies quick wins as well as longer-term opportunities for improvement.

Conversion Rate Optimisation

I'll review your customer journey and identify friction points that might be costing you sales. This includes optimising your navigation, improving product pages, streamlining your checkout process, and ensuring your site loads quickly on all devices.

Theme Updates

If your current theme is outdated or limiting your growth, I'll recommend and implement a theme that better serves your needs. This might mean updating to the latest version of your existing theme or migrating to a new one that offers better functionality and performance.

Technical Improvements

Shopify regularly releases new features and functionality. I'll make sure you're taking advantage of relevant updates, whether that's improved metafields, better discount functionality, or enhanced product variants.

Enhanced Functionality

Perhaps you need to add new features like product bundles, subscription options, or improved filtering. I'll implement the functionality that will genuinely move the needle in terms of sales for your business.

SEO Optimisation

I'll review and improve your site's SEO setup, including page titles, meta descriptions, image alt text, and site structure. Better SEO means more organic traffic and more potential customers finding your products.

Marketing Integration

Your store should work seamlessly with your email marketing, social media, and other marketing tools. I'll review your integrations and make recommendations for better data flow and automation.

Training on new Features

Once everything is updated, I'll walk you through what's changed and how to make the most of your improved store.

INVESTMENT

Every Glow Up project is tailored to your specific needs and goals. The scope and investment will depend on your current setup and what improvements will have the biggest impact on your business. Get in touch for your bespoke proposal.

GET STARTED

Testimonials

“A true professional. Deep knowledge of her craft. Exemplary attitude from the very beginning to the very end. Anna made sure our vision for our site was crystalized and then some. Wouldn't hesitate to work with her again. ”

— Alberto, División del Norte

HI, I’M ANNA

Unlike your average developer, I bring 20 years of e-commerce trading experience to your build. I understand what makes customers convert, how to structure your site for maximum sales potential, and which technical decisions will support your business goals rather than hold you back.

I’m a numbers person who loves to make data-driven decisions and use strategy, structure and systems to ensure more of your customers’ journeys end in conversion.

FAQs

The Glow Up package is perfect for established brands who've been trading for at least a year and know their store could be performing better. You're comfortable with the basics of running your Shopify store but want expert input to take it to the next level.
You might be seeing decent traffic but not enough conversions, or you've noticed your competitors' sites look more polished and functional than yours. Perhaps you've been managing your store yourself and want professional expertise to optimise what you've built.
Your website is the most profitable channel to increase your sales through, without the commission or fees associated with a bricks and mortar store. Maximising the opportunities for your online shopfront is the most effective way to meet your growth potential.
Turnaround time depends on the complexity of the project, and whether creating assets and copy are part of the brief. Rest assured I will complete the project as quickly as I can.
Your time will be required if you are supplying your own assets and copy, and in any case you should expect up to an hour per week to review the site, approve and make any revisions.
The work will be completed remotely. Site visits can however be arranged, with prior notice and subject to additional fees.
There is no VAT on top of the price, and no additional hidden costs.
I sometimes recommend additional tools, apps or platforms, some of which have additional costs. I will always be transparent about costs and benefits, and offer a free alternative if one is available.
My clients often want to continue working with me after the initial project, and I can of course arrange additional support on an ad hoc or retainer basis.
I usually invoice on completion of the project, with net 14 days terms.
I am usually available to start with around 4 weeks’ notice, but this can vary. Get in touch now to find out my current availability.